I don't think I really noticed Frigg my first time around the "interested in Norse mythology" block (high school). When I started poking at the idea of becoming heathen back in... I want to say 2012? I still didn't really pay attention to her. In fact, the idea of working with gods put me off, made me sick, because of how traumatized I was by my experience with Christianity.
Frigg is one of the goddesses of Norse mythology. She is best known for being the wife of Odin as well as the mother of Baldr. Her name most likely means "beloved" and evolved from the same Proto-Indo-European origin as the name Priya, which I happen to think is quite lovely.
When it comes to Heathen crafters, even if they barely talk to Frigg, I see them often feel compelled to dedicate a craftwork to her or decide to do it in hopes of good luck with the process or result...
